Obsessive Branding Disorder (Fast Company)

Here’s an interesting article about what Branding has become. Welcome to the “dark side”?

Obsessive Branding Disorder via FastCompany

Make Your Brand Pop (BusinessWeek)

A good collection of case studies about four companies that built their brands.

Make Your Brand Pop via BusinessWeek

Make Your Website Work For You (BusinessWeek)

Here’s a good article on how to ensure that your website investment brings healthy returns:Make Your Website Work For You via BusinessWeek

The Power of Positioning

Here’s a good primer on the importance of Positioning… and also a brief primer on how to do it.

The Power of Positioning via BusinessWeek

A Practical Guide To Branding (BusinessWeek)

Here’s a good primer on what it means to do “branding”.

A Practical Guide To Branding via BusinessWeek

BusinessWeek’s 10 Commandments of Web Design 2008

Great stuff to think about when designing websites.

The 10 Commandments of Web Design via BusinessWeek.com

Bloggers and Regurgitators Beware: Content Recognition Systems

Very fascinating developments for bloggers, content owners and, especially, content-aggregators out there… the rise (and potential threat?) of Content Recognition Systems.

Bloggers: Big Media Is Watching via BusinessWeek.com